Make Gardens and Businesses Grow!
Spring is here, and my back yard is verdant and, yes, much overgrown. We’re planning to plant a small kitchen garden, but much work needs to be done before the veggies go in the ground. Besides clearing the weeds out of the plot, an important first step is germinating the seeds.
Our current system is to plant a few seeds in egg shells filled with potting soil and resting in egg cartons. We keep the soil moist and put them in a sunny window. Once they’ve sprouted, we can transplant the young plant into a pot, or directly in the garden, shell and all. Not only are the roots undisturbed, the egg shells add more nutrients to the soil.
Planting the seeds that will generate clients also relies on creative techniques. A time-honored, and one of best, ways to get new clients is through referrals from past clients. They tell their friends about you, and the friend calls.
These “warm” calls are terrific, because you already have something in common: the friend and/or client that made the recommendation. Plus, because of their friend’s kind words, the new client already has an expectation that you’ll do a good job for them.
But how do you sow seeds outside your immediate circle? Again, client referrals really help, and in these modern days of social marketing, client referrals can be a very powerful source of new business. If you’ve ever consulted Yelp to locate the best restaurant or car repair service in the area, you know what I mean. People listen to what other people say, even if they’re strangers. Websites like Yelp, Trulia, LinkedIn, and facebook are wonderful ways to communicate your approval of vendors, restaurants, and business people like myself.
So, in the spirit of sowing seeds in the spring, I hope that you who have been my clients, or have enjoyed this blog, will take the time to write a good word or two about me on the above sites. Just click the links and you’ll find the spot where you can write a recommendation.
BTW, you can write one review, copy it, and paste it in all these venues! That would be more than kind!
I'd be grateful for your help in generating a verdant business full of great clients like yourself! In any case, I wish you a bountiful garden and a beautiful spring.
Sunday, 22 Windsor will be open. Come by and take a look.
For information about local real estate, events, home sales and values in the Berkeley Area,keep reading this blog. If you're interested in buying or selling a home in the Berkeley Area, Call Chris Neddersen at 510-527-0174 or if you're a buyer go to That House Detective. If you're a seller go to What's Next Homes.
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